Valentina Garí’s FW 21/22 collection is inspired by the Victorian era balanced with a fresh and contemporary approach. Our art direction was an exercise of synthesis: different elements and irregular photo framing keeping in mind that it was going to be a regencycore aesthetic inspiration, far from exact historical recreation. Aiming to contextualize the collection by means of classic pieces: cushions, velvets, carpets of flowers, marble, bouquets of flowers... while giving a fresh approach through the irregular framing of the photograph, the intentional use of blur or by showing the photoshoot studio.
Valentina Garí           
Women's fashion brand, made in Barcelona

art direction, concept

Team / Claudia Mauriño (photographer), Bea Beroy (floral artist)


© María Comella 2021
Barcelona